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Tag Archives: International Olympic Committee
The Sports Archives – The Popularity of Cycling!
Cycling has become more popular over the last few years a small part of this increase in popularity can be attributed to the 2012 London Olympics and Bradley Wiggins Tour De France win. However cycling has a rich history that … Continue reading
Posted in Olympics, Other
Tagged 2008 Beijing Olympic Games, 2012 London Olympics, 2012 Summer Olympics, Anne-Caroline Chausson, BMX, bmx cycling, Bradley Wiggins, Crit, Criterium, cycle speedway, cycling, cycling accessories, Cycling Sports Blogs, Cyclo-cross, cyclocross, first bicycle race, hybrid bikes, IAC, International Olympic Committee, James Moore, Maris Strombergs, Mountain bike, Mountain Bike Racing, mountain biking, sports and leisure, Sports Archives, Sports Blogs, Super D, Tour De France, Track Cycling, velodrome
7 Comments
The Sports Archives – Golf and The Olympics: A History!
Despite national recognition, and being one of the oldest sports around, golf has also failed to receive the national recognition it deserves – at least that’s what enthusiasts have been saying for decades. And despite being a popular pastime across … Continue reading
Posted in Golf, Olympics
Tagged 2016 Summer Olympics, golf, International Olympic Committee, IOC, Olympics, sports and leisure, Sports Archives
1 Comment
The Sports Archives – 50 Olympic Events You Won’t See At London 2012!
Has it really been four years since Usain Bolt and Michael Phelps shook the world in Beijing? If London 2012 is even half as exciting as the last Olympic Games we’re going to be in for quite a treat. But … Continue reading
The Sports Archives – Ambush Marketing: Infamous Examples from Sports Events!
Major sporting events have always provided fertile ground for ambush marketing. In fact, it is widely accepted that the 1984 Olympics was the event where ambush marketing originated from. For those not familiar with the term, ambush marketing can be … Continue reading
Posted in Olympics, Soccer
Tagged 1984 Los Angeles Olympic Games, 1992 Olympic Games, 2010 World Cup, 2012 Summer Olympics, advertising, ambush marketing, American Express, business, English Premier League, Fuji, International Olympic Committee, Kodak, London Organizing Committee of the Olympic Games, major sporting events, marketing, olympic games, sponsorship contract, sponsorship contracts, sports and leisure, Sports Archives, Visa
3 Comments
The Sports Archives – The Olympics: The Greatest Show on Earth?
The Olympics have been hailed as the ultimate amateur athletic competition, but is that really the case anymore? Many sports are now allowing professional athletes to compete. Is this a positive movement, or will it lead to the downfall of … Continue reading
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